Pluto inspections

Pluto Inspections is a theoretical company I created that orbits Pluto and acts as a repair shop for space bound ships. For the project, I created a logo from a typeface, then grew it into a full brand book that highlights the logo, company mission, typeface, color palette, and various other aspects of the company.

Pluto inspections' initials were combined with the typeface Josefin Slab to create the above logo. In addition to the implied uppercase "P" and lowercase "i", the logo also spells out "Go" as a call to action to the astronauts using Pluto inspections as their servicer.

Displayed in the gallery is the digital version of the brand book. The first and last images are the front and back cover of the book.